Ecobike — Designing the Joy of Commuting
Overview
“I believe commuting is not just traveling it’s a journey of joy.”
Ecobike is a one-page website concept for eco-friendly bikes built by real bikers. The goal was to craft a minimal, intuitive, and emotionally resonant landing page that highlights the product’s craftsmanship and sustainability.
Design Goal
Create a clean, modern interface with predictable navigation and focused storytelling, allowing users to connect with the brand’s ethos without distraction.
My Role
End-to-End Designer: • UX Design • Visual Design • Branding
Approach
Guided by minimalism and usability, every design choice layout, typography, and images aimed to deliver clarity. The experience emphasizes simplicity, sustainability, and a sense of freedom on the road.
Reflection
Ecobike proves that clarity and emotion can elevate even a simple concept — showing how thoughtful design can make a brand’s story feel alive.